Role
Digital Designer, Freelance
Tasks
Branding,  Digital
The buybuyBaby in-house creative team was just being developed, and consisted of the Creative Director and an illustration freelancer when I joined to freelance. There were already developers, marketers, and project managers who had started, but the brand updates were in early stages. I worked closely with the new Creative Director on each email I designed as they were like prototypes to new brand guidelines she was establishing at the same time. 

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